CASE STUDIES

Toshiba Smart Community Branding

Toshiba Smart Community Branding

Identifying Seeds for New Product Ideas 

Identifying Seeds for New Product Ideas 

2015 Subaru Outback Product Development

2015 Subaru Outback Product Development

Customized Market Research & Analysis

Customized Market Research & Analysis

PR in Japan for Product Launch

PR in Japan for Product Launch

Business Development

Business Development

TESTIMONIALS

What our clients and partners are saying about JaM

 
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JaM provided us with consulting using the best practices for marketing and communications in the US, that became a basis for our social media program. As a result, we’ve had great success with social media, particularly with Facebook.
— Naoaki Takayanagi Deputy Director, Corporate Communications, All Nippon Airways
 
JaM gives us real insights into US consumer lifestyles and value systems through their ethnographic research, that are difficult to recognize from being in Japan. This has been a critical component for our product development. We have enjoyed a long term partnership with JaM, and trust them like family.
— Ken Sato, Advanced Product Planning, Subaru Division, Fuji Heavy Industries
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For more than 10 years, JaM has given us ideas that are essential to our product development. JaM’s research presentations contain insights about products, industries and consumers that are only possible from their experience of living in the US. Their perspectives are different from ours, which helps shed light onto new product ideas that reflect our slogan, ‘you make a wish and we make it happen.’ JaM is a great and well-trusted partner.
— Fujito Owaki, Executive Officer & Senior General Manager, Kobayashi Pharmaceutical
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JaM does customized research for us in the US healthcare and medical industry, ranging from business to marketing and communications. This type of information and analysis is not available in Japan, and they actually attend and report in detail from conferences instead of relying only on online sources. They have been a valuable partner over many years, especially as our representative when negotiating partnerships with US companies. JaM always delivers high level results.
— Katsumi Kondo, CEO, Infront
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JaM has provided us with the most current trends in marketing and communications from the US. These insights reflect the reality that we cannot capture merely from what we see online. This kind of knowledge that is based on marketing fundamentals is very important for agencies, but it also helps stimulate and inspire us in creativity as well.
— Kenichi Kikui, General Manager, Tokyu Agency
JaM provides us with the latest information about US marketing and communications, along with real insights that we just can’t see from being in Japan. It goes well beyond the typical advertising framework, and we get great inspiration from these presentations.
— Nobuhiko Oda, Deputy Director, Interactive, YOMIKO
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The experience of working with the JaM team is invaluable. Their keen insight and expertise deepened our understanding of Japanese clients’ needs for companies like Toshiba, so that together we are able to effectively execute on clients’ goals in the global market.
— Ilene Adler/Founder & CEO, Vantage PR
Partnering with JaM is like having an insider on your team in every respect. They know the company, the culture and the client so well that the process becomes seamless. They navigate the complexities of cross-cultural agency-client relationships in a way that we would never be able to on our own. Additionally, the folks at JaM are an absolute pleasure to work with!
— Drew Meyers/President, gyro SF